YouTube Increased The Price For Premium Service

YouTube, a video-sharing site that has conquered the world, increased the price for its Premium service.

Increases started with Europeans who noticed what they claim is spontaneous increases in their plans. The increases will be reflected in family and individual plans.

However, YouTube is writing to its Premium users to inform them of the increased price. In Belgium, the Netherlands, and Italy, where the family plan stands at €18 a month, that shall move up to €26, while in those countries, the individual plan will step up from €12 to €14 per month.

There have also been price hikes in Sweden and Switzerland. However, YouTube has not yet reported a definitive list of the countries most likely to be affected by the hike.

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The charges for YouTube Premium are significantly lesser in countries like Pakistan than what European countries charge. There is a possibility of upward shift in the future, however.

YouTube Premium is a subscription program free of advertising, offline playback, and background playback, as well as YouTube Originals. As for the subscriber base of YouTube Premium, this audience becomes increasingly resilient, particularly in nations which commercialize much more often.